Still wondering if telemarketing works in 2022?

The simple answer is absolutely.

Telemarketing is still a fantastic way to reach prospects that would not have ordinarily reached out to your business.

There is a caveat though – It has to be done correctly and professionally.

Almost anyone can be given a script and a database and be told to prospect a list – the difference lies in how they handle the call.

Amateur telemarketers will almost always sound like they are reading from a script – and this is a HUGE negative to prospects.

A professional on the other hand will make the call sound like it’s possibly the only call they are making for the entire day.

An amateur will usually crumble at the first sign of rejection – indicating they either don’t know enough about the product or service.

A professional will qualify the prospect and handle common objections ensuring that they don’t get dismissed so easily.

In conclusion, yes, telemarketing is very much alive and works very well in 2022 – as long as it is performed correctly and by a professional.

If you’re ready to discuss your next calling campaign, simply Request A Quote or contact us today for an Obligation Free 15 minute discussion on (03) 8488 6673.